The platform is rolling out a fresh option that enables them to lessen the amount of AI-created media appearing in their timelines. This move comes as the platform announced that it now features over 1 billion content made with AI.
Trial and Implementation
The update is in a pilot phase over the following weeks before a global rollout. This shift comes amid a surge in content created by AI, fueled by recent content generation software.
AI Proliferation Online
Studies have shown that almost a tenth of the fastest-growing content creators on a competing service exclusively feature AI-generated videos. A considerable share of this content is deemed mass-produced AI material, a phrase for poor-quality, mass-produced content that is often illogical or bizarre.
Our research shows that numerous viewers enjoy content made with AI tools, from digital art to educational videos, and we want to offer the community the power to increase or decrease of that, based on their own choices,” commented a platform representative.
Volume and Proportions
TikTok disclosed that there are now over a billion videos on its network tagged as AI-generated. In total, more than 100 million pieces of content are uploaded to the platform every day, making AI-generated material a minor part of its overall inventory.
Customizing Your Feed
Viewers will be capable of limit or boost the level of artificial media they watch by using the content preference setting in the app and picking “AI-generated content”. Further subjects that can already be controlled under the filter include current affairs, fashion, beauty, and choreography.
Platform Guidelines
TikTok’s rules oblige creators to tag “realistic” AI-made content, and it prohibits dangerous fake videos of well-known individuals or crisis events. Any believable artificial content that is not labeled can be removed under its terms of service.
Furthermore, the service will henceforth apply an AI-generated watermark to content made using its built-in AI features, or detected by an cross-platform project for spotting content made by AI. This measure is designed to help prevent users from trying to bypass the tagging system.
AI Literacy Programs
The platform is additionally launching a $2m educational fund for professionals and organizations to create educational content about responsible artificial intelligence. This project will assist charitable organizations focused on training computer science.
Platform Protection
The video-sharing app has defended its content review process, during discussion over proposals to make redundant numerous content moderators in Britain. TikTok is set to eliminate 439 jobs in its content moderation department in its British office, with labor groups and online safety experts raising concerns that humans are being replaced by machine-led review.
A trust and safety lead clarified that human moderation would remain essential, but automated tools can shield workers by eliminating the most harmful content ahead of it has to be seen by humans. The platform stated a 76% decrease in disturbing and violent content handled by safety staff over the past year due to the use of its automated systems.
“We think that it’s essential to combine people and machines to ensure user safety,” she said. “We’ll have people as part of that process, but we further consider it’s extremely critical to reduce exposure to dangerous material as quickly as possible, which is where a lot of the machine support is making a difference work at speed.”
